Boca Raton is no stranger to innovation. From tech startups to lifestyle brands, the city has built a reputation as a launchpad for ambitious ideas. Now, a nationally streamed pitch competition is giving locals even more reason to tune in.
On August 14, 2025, Cheddar TV’s Go Fund Yourself airs Episode 2 of its third season, featuring two founders with products that could reshape billion-dollar markets. The episode brings together the show’s signature mix of high-energy pitches, sharp investor feedback, and real opportunities for funding.
Why the Show Matters for Entrepreneurs
Unlike traditional business competitions, Go Fund Yourself offers entrepreneurs a platform that combines exposure, mentorship, and potential investment from the titans and the audience. At the center of it all are three industry titans:
- Rory Cutaia – Visionary founder of the Go Fund Yourself show, known for scaling disruptive ventures.
- Jayson Waller – Self-made business leader, TEDx speaker, and podcast host, with a track record of building multimillion-dollar companies.
- David Meltzer – Chairman of the Napoleon Hill Institute, bestselling author, and sought-after investor who’s guided hundreds of startups.
For founders, this is more than a pitch—it’s a chance to get in front of investors, industry insiders, and a national audience all at once.
KorTime: Wellness for the Workday
Long hours at a desk can sap energy and impact health. That’s where KorTime, developed by Kory Hull, comes in. The patented resistance-band system connects to a desk, table, or countertop, allowing for a range of strength, cardio, and core exercises—without leaving your workspace.
Designed for convenience and priced under $100, the compact KorTime Pro Kit fits into busy schedules and small spaces alike. With corporate wellness on the rise and hybrid work firmly in place, Hull’s product is targeting a market eager for solutions that blend productivity with well-being.
Smart Cups: Printing the Future of Beverages
In the beverage industry, packaging and logistics costs can make or break profitability. Smart Cups, founded by Chris Kanik, offers a different approach: a printed cup infused with flavor, nutrients, or caffeine that transforms into a ready-to-drink beverage when water is added.
The system eliminates the need to ship liquid, slashing transportation and storage costs by up to 50% in early trials. The stackable, zero-waste design also aligns with sustainability goals—making it as appealing to corporate buyers as it is to consumers.
With applications ranging from coffee to supplements, Smart Cups is tapping into a $400 billion global market with a solution that’s equal parts innovation and efficiency.
Boca’s Role in the Innovation Conversation
Boca has become a magnet for entrepreneurs thanks to its business-friendly climate, access to capital, and collaborative networking scene. Local founders and investors can draw direct inspiration from Go Fund Yourself—and perhaps even find themselves on stage in a future season.
Catch the Episode & Get Involved
Apply to pitch on the show here.
From in-office workouts to sustainable sips, Episode 2 of Go Fund Yourself offered a clear message: bold ideas can come from anywhere, but Boca is the perfect place to spot—and support—them.
