As substance use continues to affect families across South Florida and the country, The Turn Recovery is introducing an individualized model that combines clinical care, wellness and an unexpected therapeutic setting: the golf course.
Addiction does not always look the way people expect it to.
It can affect families in every community and people at every level of professional and personal success — including executives, entrepreneurs, athletes and other high achievers whose lives may appear completely put together from the outside.
For South Florida families, the issue remains close to home. The Palm Beach County Medical Examiner recorded 315 accidental drug-overdose deaths in 2024. In 2025, that number declined to 232, but nearly 72% of those deaths involved one or more opioid drugs.
The challenge extends across Florida. According to the Substance Abuse and Mental Health Services Administration (SAMHSA), an estimated 3.1 million Floridians age 12 and older had a substance use disorder in 2023–2024. And among Floridians classified as needing substance use treatment in 2024, 82.2% did not receive it.
Against that backdrop, a new residential treatment center in California wine country is approaching recovery from a different perspective.
Located on a private estate in Healdsburg in Sonoma County, The Turn Recovery was created around a simple premise: treatment should be designed around the individual rather than asking the individual to fit into a predetermined program.
The Turn combines evidence-based clinical care with experiential therapies, nutrition, movement, outdoor activities and wellness. But one element makes its model particularly unusual: golf.
Taking Recovery Beyond the Treatment Room
Through an alliance with nearby Mayacama, the private golf club co-developed by The Turn co-founder Jonathan Wilhelm and his family, clients who choose to participate can incorporate golf into their recovery experience.
The idea isn’t simply to give clients recreational time on a golf course. Instead, golf can provide a real-world environment in which responses to pressure, frustration, perfectionism, control, decision-making, focus and setbacks naturally emerge — experiences that can then become part of a broader therapeutic conversation.
Golf is just one component of the center’s experiential approach. Depending on an individual’s interests and treatment plan, programming may also include fitness, yoga, pickleball, equine experiences, hiking, pottery, culinary activities and other pursuits.
“We wanted to create an environment where exceptional clinical care and a highly individualized experience could exist together,” said The Turn co-founder Keith Greenberg. “Recovery is deeply personal. The more we understand the person, the better we can build a program around what they need.”
That individualized approach begins when a client arrives.
Each guest undergoes comprehensive medical, clinical and dietary assessments that help shape a treatment plan based on substance use history, mental and physical health, trauma, nutrition, family circumstances, career pressures and long-term recovery goals.
The Turn treats substance use disorders, trauma and co-occurring mental health concerns, with an emphasis on privacy and discretion — considerations that can be particularly important for people who continue to function at a high level professionally even while struggling privately.
“There are millions of Americans who need substance use treatment and aren’t receiving it,” said Robert Tomasiello, COO of The Turn, who leads programming and operations. “Our approach looks at the whole person and builds an individualized program designed to support long-term recovery.”
A Mission Rooted in Personal Experience
For co-founder Jonathan Wilhelm, The Turn’s mission is also personal.
Wilhelm’s mother struggled with substance use and entered multiple treatment facilities during her efforts to live a sober life. The experience gave Wilhelm and his family an intimate understanding of how addiction affects not only the person struggling, but the people who love them.
“My mother went through multiple treatment programs during her journey toward sobriety, so our family saw these challenges firsthand,” Wilhelm said. “That experience stayed with me. The Turn is an opportunity to create something centered on the individual, and the reality that the journey to recovery is different for everyone.”
The idea for The Turn developed after Greenberg met Wilhelm and his brother, Patrick, while golfing at Mayacama. The Wilhelm family owned a nearby property originally developed as a bed-and-breakfast and was considering its future.
Conversations eventually led to a bigger idea: transforming the property into an intimate residential treatment center that could bring together clinical care, hospitality, wellness and experiential programming.
Greenberg brought experience developing and operating wellness programs, while the Wilhelm family brought decades of experience in hospitality and golf. The result was The Turn.
Looking Beyond Residential Treatment
The center’s philosophy also recognizes that recovery does not end when someone leaves residential care.
The Turn plans to follow clinical outcomes after treatment, maintaining contact with clients at 30, 60 and 90 days and beyond to better understand how they are progressing and to support continuity in recovery.
That longer view may be particularly important at a time when the need for treatment remains significant. Nationally, provisional CDC data estimate that 69,973 Americans died from drug overdoses in 2025. While that represented a nearly 14% decline from 2024 — an encouraging continuation of a national downward trend — the number underscores the continuing impact of substance use on individuals and families.
For families in Boca Raton, Palm Beach County and communities across the country, those numbers are also a reminder that addiction is rarely someone else’s problem — and that knowing what resources and treatment approaches exist can matter long before a family ever expects to need them.
The Turn Recovery began accepting clients in August 2026 and is licensed by the California Department of Health Care Services (License No. 490051AP).
For more information or to begin a confidential conversation, visit TheTurnRecovery.com.
